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Store lighting. It’s everywhere. What if it could support new operational efficiencies, enhanced store experience and generate data for in-depth retail analytics. Interact Retail enabled by connected LED lighting lets you do all this and more. Create stunning and flexible retail spaces, trigger specific shopper behaviors through zoning and layers of light, deliver location-based offers to shoppers on their smart phone via your store app. Now that’s smart retail.
Beautiful quality light is essential to a great retail experience. With Interact Retail Scene management you can create memorable experiences, influence shopper behavior, create stopping power and improve product presentation and shelf life. All with full flexibility to update with the seasons, events or in-store classes. Connected lighting that keeps you future-ready.
Bring the benefits of digital shopping into the store with Interact Retail Indoor navigation and location analytics. Transform the shopping experience and enhance staff efficiency while uncovering valuable insights.
The evolution of retail is driven by innovation
The world of retail is evolving, with digital natives—of all ages—taking over. So you need to update and adapt—or in other words, be the retailer or brand your customers can’t live without.
Emotion triggered by lighting
Just as scent triggers a reaction in your brain, lighting can trigger emotion. The challenge for retailers is to tap into this emotion, to attract, engage, and convert shoppers.
Data management, privacy and security in connected systems
How do you derive value from data while keeping it secure? Download the whitepaper.
