Store lighting. It’s everywhere. What if it could support new operational efficiencies, enhanced store experience and generate data for in-depth retail analytics. Interact Retail enabled by connected LED lighting lets you do all this and more. Create stunning and flexible retail spaces, trigger specific shopper behaviors through zoning and layers of light, deliver location-based offers to shoppers on their smart phone via your store app. Now that’s smart retail.
Beautiful quality light is essential to a great retail experience. With Interact Retail Scene management you can create memorable experiences, influence shopper behavior, create stopping power and improve product presentation and shelf life. All with full flexibility to update with the seasons, events or in-store classes. Connected lighting that keeps you future-ready.
Bring the benefits of digital shopping into the store with Interact Retail Indoor navigation and location analytics. Transform the shopping experience and enhance staff efficiency while uncovering valuable insights.
The rise of the health-conscious shopper
Today’s shoppers are in a hurry. They don’t have time to wander aimlessly around—they want immediate access to exactly what they are looking for. Additionally, the current generation of shoppers is more health-conscious than ever before. This is driving them to search for products that match up to their healthy lifestyle
The importance of true personalization in retail
This article looks at the increased demand from consumers for a truly personalized experience from retailers in exchange for sharing their data. What do retailers need to consider?
The evolution of retail is driven by innovation
The world of retail is evolving, with digital natives—of all ages—taking over. So you need to update and adapt—or in other words, be the retailer or brand your customers can’t live without.
